

The magazine is male dominated. This is a dominant representation within this genre of music. Even though a female band is shown on the cover also, the main feature is really about the male band. However, this could be an alternative representation, as with only a few exceptions, most female led bands in this genre are rarely in the mainstream. The depiction as females looking rough but having a good time is an alternative representation.
The magazine features bands in their teens. The audience within the photos are also shown to be teenagers. While it holds true that many bands start with teenagers, they are rarely shown as a main feature within metal magazines. It is also worth pointing out that only teenagers are featured in the photos. This leaves other demographics with an absent representation. As this magazine is aimed at teenagers, this could show how teenagers are just as important to the genre, and gives a sense of accomplishment.
The way teenagers are shown almost stereotypically. They are shown in energetic, and frenetic with large movements and hand gestures. The clothes are very typical of fans of this genre. They majority are wearing black t-shirts, or branded t-shirts. They appear casual as they are also wearing jeans. They do not appear to be highly pampered, or "fake", instead just looking like regular teenagers playing music. This is both a dominant representation for teenagers, as well being realistic. The way both the interviewer, and the band being interviewed both write in an informal and casual way. Which shows teenagers as people who are not conformed to strict professional use of language.
The absence of any particular minorities shows both how the genre is white dominated, as well as the realism that some areas of Britain are still mainly white. This could suggest how people of other races lack much influence in the genre of metal. Although this is just a stereotype, it holds some true. My magazine fails to challenge this though, and as such, uses dominant representation.
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