Monday, 4 January 2010

Audience Research: Results

http://www.facebook.com/home.php?#/photo.php?pid=31022779&id=1215186285
Link to my Facebook with the mood board and comments.
I chose to post it on Facebook as this would allow more people to comment than if I asked individually. By tagging the photo with peoples names who I thought were in the target audience, they could quickly comment about the various aspects of my mood board.


The responses seem to suggest a more gothic font such as the one used for Duality is preferred.
Another opinion was to use the "Rock Band" font, as this could connect to the specific audience. Also, fonts used by guitar manufacturers may also connect to the audience well.
As the comments lack opinion towards the music presented, I will assume that it is suitable, even if not the exact bands I will use. However, as I did not provide any real questions, the people I asked did not provide enough usable information.

I may use Duality as the title, as it was mentioned alot, aswell as sounding like a unique name. It was first chosen as it is a reference to the Slipknot song of the same title.

Also, the mention of Iron Man shows the audience have interests in other media areas, such as film. While not a main component, several music magazines dedicated small sections to reviewing movies and videogames. This would not be a main feature, but it may be worth adding it to the contents to show some variety.

The feedback was barely negative, which I could interpret as the images used were suitable, aswell as the various logos too.

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